THE WORLD BANK PRESS RELEASE NOV. 17, 2014
WASHINGTON— The world’s top football players, including Real Madrid’s Cristiano Ronaldo, Barcelona’s Neymar Jr., Chelsea’s Didier Drogba and Bayern Munich’s Philipp Lahm, are joining forces with global health experts to help raise global awareness in the fight against Ebola.
In a new campaign “11 Against Ebola”, players from some of Europe’s biggest clubs come together to promote preventative measures aimed at communities affected by the Ebola virus.
Using the slogan “Together, we can beat Ebola” and the hashtag #wecanbeatebola, players share 11 simple health messages selected with the help of doctors and health experts from Africa, the World Bank Group and the World Health Organization, among the organizations tackling the outbreak in West Africa.
Each message is amplified through animated films, radio content, banners, posters and photographs of the players.
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