Smart Cities

Living Labs Global co-founder Sascha Haselmayer addresses the crowd in Rio de Janeiro

submitted by Albert Gomez

good.is - by Zak Stone - May 4, 2012

In a megapolis like Mexico City, any planning initiative that moves citizens from cars to busses will pay off in reductions to traffic and air pollution. A major deterrent to using public transportation in the city? Comfort, according to Dr. Julio Mendoza, director of Mexico City's Institute of Science and Technology. Many would rather drive than experience that particular breed of public transportation-pegged anxiety: waiting helplessly on the street corner for a bus that feels like it won't ever arrive.

After participating in the Living Labs Global Award program, a competition designed to help cities solve planning challenges, the Mexican capital may have found a fix. In February, Mexico City and 20 other LLGA participants around the world put out an open call to companies to pitch solutions to important but fixable problems.